WWE Files To Trademark Multiple New Terms

WWE filed to trademark the “New Blood Rising,” “The Mat Beyond,” “YEET” and “King Corbin” terms with the USPTO (the United States Patent and Trademark Office) on July 3rd for merchandising purposes and entertainment services.

“New Blood Rising” was a WCW PPV held back in 2000, while “The Mat Beyond” was a subtitle for the WarGames match that first made its debut in 1987. “YEET” is the catchphrase of “Main Event” Jey Uso and “King Corbin” is a former persona of Baron Corbin.

You can check out the full descriptions below:

“King Corbin: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely, blogs, in the field of sports entertainment.”

“The Match Beyond/New Blood Rising: Entertainment services, namely, an ongoing show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information; organizing social entertainment events for entertainment purposes for wrestling fans; providing online newsletters in the fields of sports entertainment; online journals, namely, blogs, in the field of sports entertainment.”

“YEET: Clothing, namely, tops, shirts, jackets, sweatshirts, hoodies; outerwear, namely, coats; bottoms, pants, shorts, underwear, dresses, pajamas, lingerie, clothing ties, scarves, gloves, swimwear; Halloween and masquerade costumes; footwear, namely, shoes, sneakers, slippers, flip flops, boots; headwear, namely, hats, caps; wrist bands; bandanas; championship trophy belts.”