Jim Ross Looks Back On Steve Austin’s WWE CEO Skits In 1999

AEW announcer and Senior Advisor “Good Ole’ J.R.” Jim Ross took to an episode of his “Grilling Jr” podcast to talk about a number of topics including the skits of fellow WWE Hall of Famer “Stone Cold” Steve Austin as the new CEO in 1999.

Ross said, “He was a great character. He assimilated to a variety of roles and descriptions, and was just a great performer in a non-wrestling role. I think he was just as effective in the non-wrestling roles, Conrad, as he was in the ring as the Texas Rattlesnake. It worked. He just got over and it worked, he could connect to the audience. And it was a new venture for him, and I think that excited him because he liked new stuff. He liked new ideas. And we certainly gave him some new stuff to think about. There’s no doubt about that. And he did a hell of a job carrying that description.”

On whether he was part of making the skits:

“I helped facilitate making sure we got all the right bodies there… I only helped facilitate getting all the people there that they wanted in the shot. But it didn’t have a script. No script. It was just an ad-lib. We kind of knew the direction we wanted to go in, but we were going to leave a lot of that up to Steve because it really is all about him. And so, no script and Austin’s own creative abilities are on display. And he did a great job.”

You can check out the complete podcast in the video below.

(H/T to 411Mania.com for transcribing the above quotes)