In an interview with 101WKQX.com, talked about how AEW Dynamite is different from WWE television programming:
“It’s unpredictable, it’s… Dynamite is a very — apropos name because it’s like a powder keg of anything could happen where as in WWE or other promotions maybe, like not trying to throw any shade or anything, but it can be very predictable because they have a formula.”
“Show opens, guy comes out with a mic, talks. Other guys’ music hits, comes out with a mic, talks. We’ve made the main event for tonight or whatever. There’s just these patterns and formulas that you see, and subconsciously you know as a fan what’s happening and you can predict stuff. We don’t have any formulas or patterns yet. One week we open the show with Nick Jackson and Fenix, and you see this ridiculous match. One week we open with a promo, one week we open with who knows? Maybe we’ll open with the World Title match tomorrow night. Maybe Chris Jericho says I’m the champion and I’m going on first. That could happen. I’m not saying that’s happening, it could. You know, I think it’s a great idea. I’m going to text somebody right now. Let’s just open the show, man. World Title. We could do anything.”
“Yeah and look at Orange Cassidy, he gets a Road Warriors pop every time he comes out, and it’s great. You see all this different stuff. There’s no formula, anything that works.”
“We give it a platform and give it a chance to work and get over, and all these different things that are kind of, various people’s… some people really like high-flying lucha libre this & that, some people really get into fun comedy stuff like that, some people only want to see the hard-hitting people getting dropped on their head stuff. Everybody likes something a little different.”
“Some people like the sports entertainment, you know, people on the mic going back & forth. And we have all of that on the show.”
